Brand Kit

Offizielle Marken-Assets von HoReCaWave. Bitte ohne Änderungen verwenden.

Name & Wortmarke

HoReCaWave

HoReCa · Hotels, Restaurants, Cafés — the European hospitality industry.
Wave · the demand surge we forecast for each location, day by day.
Always written as one word, with the casing HoReCaWave — never “Horecawave” or “HORECAWAVE”. Both halves are bold; Wave takes the brand-teal color on every surface.

Color · light surface

Color · dark surface

One-color · white

One-color · black

#2563eb

Brand Blue

Primary · CTAs · buttons · links

#04b7ce

Brand Teal

Brand accent · wordmark · highlights

#5fa8ff

Sky Blue

Highlights · gradient mid-tone

#0b1220

Ink Navy

Dark surfaces · splash background

#0b1020

Ink

Body text

#5b6478

Muted

Secondary text · captions

#f4a261

Warm Accent

Sparingly: highlights · alerts

#f5f7fb

Off-White

Soft surfaces · cards

Inter · Google Fonts

The hospitality
forecast layer.

Body copy in Inter Regular, weight 400. Headings use weight 700–800 with tight letter-spacing. UI captions and labels use weight 500–600.

Regular 400Medium 500Semibold 600Bold 700Extra-Bold 800

Keep clear-space around the icon equal to half its height.
Don’t recolor the gradient logo — use the monochrome or inverted variant if the surface conflicts.
Don’t skew, rotate or add drop shadows.
Minimum size: 24px on screen, 8mm in print.
Domain: horecawave.com. Press contact: hola@horecawave.com.